Client
T&S Trucking
Services
Logo Design
Illustration
Quality and reliability for a small-town trucking company
T&S is a family-owned business – led by a husband/wife duo who couldn’t have been more kind. 💙
They wanted their logo to show the high quality and reliability of their service. “We want people to know our word is good,” she told me in our first meeting. So we took inspiration from the strong and simple truck badges that have stayed relevant for decades: Peterbilt. Mack. Eastern Express.
They also spent a lot of time hauling oil in Wyoming, which is where the rock formations and mountain sunset come from. He loved this photo so much it was his iPhone wallpaper, so I knew we had to incorporate it into the final logo.
This is an extra special project for me. I grew up riding shotgun in my dad’s 18-wheeler – he was a proud truck driver for almost 30 years. We lost my dad a few years ago, so it felt really good to spend time in this world and draw something up that he could’ve added to the stack of trucker hats on his dresser.
